13 Generic Substitutes Idahoans Hate to an Uncomfortable Degree

Public Service Announcement: Idahoans hate off-brand groceries.

In life and in the grocery store, Idahoans keep it real. And we're not ashamed of it. Just like teachers prefer Crayola crayons over the Rose Art reject alternative, we show up for real Kraft Mac & Cheese and the one-of-a-kind high only real Oreos can provide.

And it doesn't stop at food. When it comes to toilet paper, only the most divine quilted quality comfort will do for our high-class ass. Our sh*t tickets have a higher thread count than Martha Stewart's linen sale.

If you think we're swabbing our ears with anything but name brand Q-Tips, think again, friend. Have you used generic Q-Tips? They're the worst thing to happen to our ears since Kidz Bop, which coincidentally, is authentic music's evil generic twin sister. Mock us all you want, but when it comes to tunes, it's a real or no deal situation for our babes.

Listen, we know what we sound like right now. But before you judge us, hear us out. Life is short and the chances of us joining the top 1% are even shorter. Because retail therapy ironically makes us feel less sad about being broke, we're poppin' boxes of name brand Lucky Charms and living it up in the checkout line.

Scroll through our gallery of 13 items we would never go generic for, and the logic behind our passionate opinions. 

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