The death of George Floyd spurred a national conversation regarding systemic racism and its many facets. Many businesses issued statements rejecting racism and expressing their commitment to supporting the black community. Among them was Yelp, who earlier this year put initiatives in place to promote black owned businesses. Now they have taken a further step in their goal to stand against racism. They issued a release that states in part:

Communities have always turned to Yelp in reaction to current events at the local level. As the nation reckons with issues of systemic racism, we’ve seen in the last few months that there is a clear need to warn consumers about businesses associated with egregious, racially-charged actions to help people make more informed spending decisions. Yelp’s User Operations team already places alerts on business pages when we notice an unusual uptick in reviews that are based on what someone may have seen in the news or on social media, rather than on a first-hand experience with the business. Now, when a business gains public attention for reports of racist conduct, such as using racist language or symbols, Yelp will place a new Business Accused of Racist Behavior Alert on their Yelp page to inform users, along with a link to a news article where they can learn more about the incident.

You can read the entire statement and see what the alert will look like on Yelp's official blog. Do you think this is a helpful addition to the site?