It's Mix 106 Cares for Kids Day (8/18) benefiting The Idaho Foodbank's backpack buddy program. Why is this program so important and why, with the help of the listeners, does Mix 106 spend an entire day raising money for this program? Here's why:
I can remember the exact moment I was introduced to the phrase, "food insecure." I was sitting in the Mix 106 studio, reading the Idaho Statesman and probably snacking. It was June 2007. There was an article about how The Idaho Foodbank needs food more than ever in the summer.
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